Hey, fellow freelancer!

Trade one-off gigs for retainer income

Learn how to offer email as a high-value service so you can build a freelance business with the freedom you've been chasing

6 YEARS

·

80+ CLIENTS

·

$3M+ IN TRACKED SALES

·

6 YEARS · 80+ CLIENTS · $3M+ IN TRACKED SALES ·

A woman with long brown hair seated on outdoor steps, wearing a black top and blue jeans, smiling at the camera with arms crossed and surrounded by white stone walls and greenery.
Close-up of a giraffe's patterned fur with brown patches separated by white lines.

Six years ago, I was where you are

I was a burnt-out zookeeper turned freelance copywriter, barely scraping by — writing blogs, dreading sitting down at my desk, and wondering if this whole freelance thing was worth it.

Then I pivoted to email marketing. One specialized skill, and everything I'd been chasing since day one, finally felt within reach. 

That's why I'm on a mission to show freelancers how to package, sell, and deliver email marketing as a high-value service. So you can build the business you’ve been dreaming of.

Start here. (It’s free.)

The Abundant & Balanced Freelancer

A free 3-part mini-series with me and email expert Rebecca Kristene
If you're already writing copy or managing content, you're probably closer to offering email as a premium service than you think. Rebecca and I built this mini-series to show you exactly how close.

An electronic tablet displays a cover for a guide titled 'The Abundant & Balanced Freelancer,' aimed at becoming a successful email marketing specialist. The tablet is on a white surface next to a beige, ribbed ceramic vase with dried flowers and a white round dish.

What we cover:

  • What offering email as a high-value service looks like 

  • What you can realistically charge for it 

  • What your next steps are to get started

"Thank you so much for the videos. I binged them this morning. Way more productive than binging Netflix! But seriously — I have been tossing around the idea of focusing on emails and this was the confirmation I needed."

— Sarah

Want to offer email to your clients?

Get on the Inbox Academy waitlist

The full course & community for freelancers ready to charge $3k–$10k/month for email

You'll learn to strategize, write, design, and handle the backend setup — all the pieces that make you the person a business owner trusts completely with their email, and hires on retainer.

"My very first invoice more than paid for the course. That client has been on retainer for almost a year now."

— Emily P.

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Join us on YouTube

Learn with me on YouTube

Tutorials, freelance stories, and the occasional email teardown

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I love to see you WIN

*Wins from students inside Inbox Academy

Screenshot of a social media post from Brandy, a founder, updating about a project secured at $4k with a client who went over budget.
Screenshot of a social media post by Kristina expressing pride in earning 6k worth of work this month and mentioning her confidence in delivering on bigger quotes.
Screenshot of a text excerpt discussing copywriting courses and the benefits of Inbox Academy, emphasizing practical email marketing results.
A text message or email screenshot discussing a copywriter's experience and a scheduled call.
Screenshot of a positive testimonial about Inbox Academy praising its impact on the user's life and their continued love for email marketing.
Text expressing gratitude for joining a course, highlighting the value of email marketing and community support.
Text from a message expressing gratitude for a client for an email project, mentioning taking a course at Inbox Academy and confidence in completing the task.
Screenshot of a social media post by Jordyn Rinehart about her financial goals and recent earnings.
Text stating 'Just signed a new email marketing strategy client yesterday, contract signed & invoice paid' with a green check mark icon.
Screenshot of a text message or social media comment expressing appreciation for a community, mentioning accessibility, responsiveness, and live Q&A sessions, with a smiling emoji.
Screenshot of a LinkedIn comment from Jaclyn Waltman praising helpful modules and guidance.
Screenshot of a social media comment by Kristina expressing gratitude for her progress in her business, now quoting $3,000 for email projects after struggling to get over $1,000.
A screenshot of a text message or social media post discussing hitting a $5,000/month goal set for April and celebrating the achievement of personal business success.
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Grab a spot on my calendar

Looking for personalized guidance?

Sometimes you don't need a course, you need a real conversation with someone who's already built what you're trying to build. I offer 1:1 coaching calls for freelancers who want direct feedback and strategy.

Can’t wait to to help you tackle what’s on your mind.

Emails you’ll love opening

Most email strategists write newsletters about subject-line hacks. Mine is closer to what I'd want to read myself—candid stories about business, game nights, and yes, occasional stories about bottle feeding cheetah cubs and training grizzly bears.